UPDATED 13:01 EDT / JUNE 05 2009

Intel Software Launches Online Video Network

image Today marks the launch of Intel Software Network’s new 24/7 streaming video channel. A lot of the content might be familiar to those who already participate actively within the Intel Software community, but the presentation is new and is likely to attract a whole new audience.

John Furrier and I got a chance to take an early look at what’s being done this week with the network, and I have to say that I’m impressed with the approach they’re taking.

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They’re utilizing the newly re-branded LiveStream service (formerly known as Mogulus) to create a round the clock continuous stream of Intel related tech content created both in-house and in-community.

The programming currently consists of about four hours of original programming each week from academic thought leaders and movers and shakers from inside the company itself.

The on-air content, to an outsider, could appear a bit dry at first blush, but it only takes a little bit of programming acumen to realize the value that this offering will provide in uniting the chipset maker’s development community. I applaud the move from the Intel Software Network, and eagerly await to see how it further develops – four hours a week of original programming is nothing to scoff at, but if it’s looked at as a stepping stone to even further developing the channel as an always on / usually live nexus it’ll be an even more powerful tool for Intel to leverage.

image Incidentally, while I was behind the idea when it was first pitched, I didn’t need much else to convince me when I learned Josh Bancroft was acting as producer of the network. I knew Josh (who’s blog you may have read – TinyScreenfuls) from interactions on Twitter and Friendfeed and various connections through the grapevine of podcasting early adopters.

As such, it’s not surprising to me to learn that he’s involved with this project.  Every time I’ve had an opportunity to learn of his opinions regarding the evolution of podcasting and New Media, I’ve generally agreed heartily with him. Something forward thinking like this has his fingerprint, so it only increases my expectations of “good things to come.”

Or, as John tweeted earlier today, “… what BravoTV did for Project Runway, Intel will do for multicore and parallel programming…”


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