What Do Women Want? [New Media Minute]
What do women want? It’s an age old question and it’s getting a lot tougher for TV networks to answer because evidently a lot of women are tuning out the TV. It’s mostly background music, says a new study from Solutions Research Group. In this episode of the New Media Minute Daisy Whitney calls into question the data on how many hours a day the TV is on. Because when it comes to women, only half say they usually pay full attention while watching their favorite shows. And that’s because about 50 percent of women with laptops said they have them on frequently or more when watching TV.
[Editor’s Note: Daisy Whitney, joins us here at SiliconANGLE and Beet.TV each week with the New Media Minute, and update on what’s happening in the world of New Media and online video -mrh]
[To Learn More About SiliconAngle Blog]
Since you’re here …
… We’d like to tell you about our mission and how you can help us fulfill it. SiliconANGLE Media Inc.’s business model is based on the intrinsic value of the content, not advertising. Unlike many online publications, we don’t have a paywall or run banner advertising, because we want to keep our journalism open, without influence or the need to chase traffic.The journalism, reporting and commentary on SiliconANGLE — along with live, unscripted video from our Silicon Valley studio and globe-trotting video teams at theCUBE — take a lot of hard work, time and money. Keeping the quality high requires the support of sponsors who are aligned with our vision of ad-free journalism content.
If you like the reporting, video interviews and other ad-free content here, please take a moment to check out a sample of the video content supported by our sponsors, tweet your support, and keep coming back to SiliconANGLE.
