Socialcast’s Collaboration Tool Extends VMware Presence in the Cloud
Socialcast has added several new features to its enterprise-grade microblogging platform, including an external collaboration tool to support the company calls as the ‘extended enterprise’ offering to external contractors, suppliers, clients, partners and customers. These new features are based on the concepts of external contributors, organizational charts and enhanced user roles.
The external contributors feature lets companies securely assimilate third party providers into their existing Socialcast community, providing access to all their content based on user roles. It offers role-based collaboration between employees and external contractors inside the company’s Socialcast community, and provides communication abilities and context to users inside the entire ecosystem of a company. This makes Socialcast the frontrunner enterprise social networking provider to enable companies to create secure and enterprise workspaces.
The introduction of user roles in the Socialcast environment with the Socialcast Reach feature would provide the tools administrators need to create multiple permission-based roles for employees, external users and others. Reach offer relevant discussions across critical business systems like Microsoft SharePoint, Salesforce.com, SAP, and others. The other important offering with org charts provides automatically mapped charts for people to understand the relationship between the company and external contributors.
Socialcast is a social networking provider for business and offers secure information and applications as real time basis in the cloud through its enterprise activity stream engine. It was recently acquired by VMware. Socialcast’s founder and CEO Tim Young is now the VP of social enterprise at VMware and it was his team idea to develop a cloud based tool to bring more people into the VMware cloud.
“The success of consumer social networks ignited a movement, bringing tools into the workplace to help internal employees communicate more effectively,” said Tim Young, founder of Socialcast and vice president, Social Enterprise for VMware.
“Modern organizations operate on a global scale with distributed workforces that rely on a complex ecosystem of partners to get work done. Unlike other solutions that require the creation of separate silos for external communities, Socialcast enables enterprises to securely integrate external contributors into existing enterprise work streams. Virtual teams now have the tools to support the way people naturally engage and get work done in today’s global marketplace.”
Socialcast’s new offerings will open up new competition for others like Google’s Google+ and Facebook to offer a similar kind of platform. Socialcast sets out to improve VMware’s role to provide cross application management in the cloud, combined with its Project Horizon.
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