Apple Denied Samsung Ban But Catches Up On Android Device Sales
The Netherlands is one of the battle grounds for a handful of the many lawsuits between Apple and Samsung. And today proved that neither of them totally reign over that territory.
Apple sued Samsung at a court in The Hague to file a sales injunction against the Galaxy Tab 10.1. But Apple’s efforts were fruitless, as the appeals court confirmed the lower court’s ruling and denied Apple’s request again.
It’s a win for Samsung today but back in October, the case they filed against Apple for allegedly infringing their patents, hoping to ban sales of the iPhone 4S in the Netherlands was denied.
To add insult to injury, Samsung is the most preferred brand among all the Android OEMs out in the market followed by Motorola, HTC and LG, according to iGR research, which states that 47% of U.S. smartphone users have an Android device. The study also shows that 45% of Android users researched the OS first before purchasing an Android device, and 27% of consumers chose Android because they trusted Google.
“Understanding why consumers select specific brands and certain smartphones is critical to the success of OEMs in the highly competitive U.S. handset market,” says iGR Research Analyst, Sarah Thoman, who authored the study.
“While a user’s current handset brand influences the selection of a new Android smartphone, many other factors also come into play. For example, handset display quality and functionality also highly influenced the smartphone purchase decision.”
The latest Nielsen Mobile Media Report also stated that in the last three months, consumers who bought smartphones chose those that run on the Android platform at 51.7% while only 37% chose Apple’s iPhone. But, Apple’s caught up with Android’s smartphone sales when they released the iPhone 4S. Before the release, only 25.1% of those who participated in the survey chose the iPhone but after the release, the percentage of consumers choosing the iPhone rose to 57%.
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