Derek Brost, the chief security officer of eProtext, stopped by theCube at the ServiceNow Knowledge13 conference in Las Vegas to discuss his company and the healthcare industry’s Cybersecurity woes. He shared his take on these subjects and explained why his firm is using ServiceNow’s software in an interview with Wikibon co-founder Dave Vellante and SiliconAngle’s Jeff Frick.

eProtex is a consultancy that specializes in securing network-attached medical devices, a niche market in which it faces little to no competition. Brost boasts that despite launching amid the Great Recession of 2009 (which, he admits, wasn’t the best time to start a company) his firm endured and transformed into a successful business. As eProtex’s first employee and CSO, Brost made the decision to go with ServiceNow. He says that the vendor’s IT service management platform delivers a level of security that rival solutions have not matched.

After going over his personal experience working with the solution and listing some of the things ServiceNow has done to improve its offering, the executive explains what his company does. Brost says that eProtex helps hospitals secure medical devices, cache registers and other end-points that traditional IT departments often prefer to avoid. All of these devices contain sensitive patient data that is subject to strict regulation, namely the Health Insurance Portability and Accountability Act (HIPAA). Maintaining the integrity and confidentiality of patient data is a daunting task. Healthcare providers make particularly attractive targets for hackers due to the fact that medical records fetch top dollar on the black market, and the rapid mobilization of hospitals is making it increasingly difficult to fend off determined attackers. The great number of medical devices that have to be secured on both a physical and logical level is another major consideration.

Check out the video below for the rest of Brost’s commentary on security, ServiceNow and the Big Data tidal wave that’s sweeping the healthcare industry.