Google teams with DonorsChoose.org to donate $1 for every Android Pay transaction
Tap. Pay. Give.
That’s the slogan Google, Inc. is using with its new holiday season giving program that will see donations made to children in need.
The partnership involves Android Pay and Google.org teaming up with DonorsChoose.org, a 501 nonprofit organization that supports 6.4 million children in the US education system with special needs.
Under the deal which starts November 27 (Black Friday) and runs to December 31, Google will donate $1 for every transaction made by users of its Android Pay mobile payments platform up to a maximum of $1 million.
Not content at $1 alone Google is launching the donation drive by offering $2 for every transaction made on Black Friday.
Founded in 2000, DonorsChoose.org is sort of crowd funding meetings charity in that it allows public school teachers from across the United States to post classroom project requests on the site with users then being able to give any amount to the project that inspires them.
When a project reaches its funding goal the organization ships the requested materials to the school, and donors receive photos of the project taking place, a letter from the teacher, and insight into how every dollar was spent.
“Teachers spend nearly $500 out of their own pocket each year to outfit their classrooms with enriching projects and programs,” Android Pay Marketing Director Sherice Torres said in a post to the Official Android Blog. “Since each student learns differently, let’s support special needs classrooms across the country to make education more inclusive for every kid.”
Nice
Although Google’s reasoning behind the project may be more about encouraging the use Android Pay than being truly altruistic, you can’t help but think that at least it’s a nice way to promote the service and the money is going to a good cause.
DonorsChoose.org has a stellar reputation as well in terms of making sure most of the money it raises actually goes back to the kids they are raising money for versus administration and fees with 94.2 percent of all money raised finding its way into schools.
If you wish to use Android Pay to participate in the program you need a recent model Android phone with NFC support running Android 5.0 Lollipop or above.
Image credit: Google.
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