According to some analysts, there is a 20-year cycle of change in retail: Every two decades some new technology or invention enters the scene and shifts the paradigm. Last time around, it was the rise of e-commerce giants like Amazon. Interestingly, this cycle could see the small physical stores that took a huge hit last time serving it back to Amazon. What technology giveth, it also taketh away.

Dave Vellante (@dvellante) and George Gilbert (@ggilbert41), cohosts of theCUBE, from the SiliconANGLE Media team, spoke to Dhiraj Shah, president of Avaap, Inc., during Inforum 2016 in New York City about what we can expect from this new cycle we’re entering. Vellante spoke about the buzz that new software is going to help physical shops by democratizing the data analytics and other tools that made Amazon huge.

“It absolutely is,” Shah agreed.

Infor’s star turn?

“I’m personally very excited about retail,” Shah said. Avaap is an Infor-only services and solutions firm. Aside from retail customers, it also works with healthcare, manufacturing and distribution industries.

“Infor has inherited a lot of the software in those industries,” he said. “Retail — they’re building it, they’re transforming. They’re taking advantage of Big Data, mobile, analytics and cloud to come up with rewriting software.”

Shah contended that Infor is going to be at the fore of the changes that are underway in retail with its software innovations. “It’s completely changing the game,” he said.

Watch the complete video interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of the Inforum 2016.

Photo by SiliconANGLE