Staffers always loafing on smartphones? Give them an employee engagment app to loaf on | #DataFirst
During the past year, many executives at telecom companies have promised exciting breakthroughs in remote work solutions. They say that advanced internet platforms will allow tons of employees to show up at the office less often, if at all. Some organizations are already using tools like Slack to manage staffers spread around the globe. We spoke with the VP of a company helping organizations increase employee engagement with a mobile app that doesn’t look or feel like “work.”
Jordan Shultz, VP of Sales at Dynamic Signal Inc., says his company’s employee engagement solutions are getting play from behemoths like IBM, Lenovo and GE. Shultz spoke to Sam Kahane (@Sam_Kahane), from the SiliconANGLE Media team, during the IBM DataFirst Launch event.
“They said to us, ‘Wow, you have a mobile app. We would love to be able to communicate with our employees through that mobile app, because we have a really hard time getting them to interact with our internet to open our emails — that’s really last century’s technology,'” he explained.
Mobile helps the medicine go down
Shultz said that even employees using the app all day don’t feel like they are working more, and that’s the trick.
“Through our mobile apps, we have a lot of our customers now adopting a solution for internal communications where it really fits the lifestyle of their employees — to get communications through a mobile app instead of having to deal with a lot of technology on a desktop,” he said.
Film adaptation application
Shultz said that a video feature can make mobile communication as true to life as possible.
“We have a feature on our platform called ‘Company Moments,’ where we literally have an executive, in a one-minute time period, make a really quick, little video. They can hit a button and send that video as a push notification to all their employees and communicate with them in an authentic and organic fashion,” he said.
Watch the complete video interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of the IBM DataFirst Launch event.
Photo by SiliconANGLE
Since you’re here …
… We’d like to tell you about our mission and how you can help us fulfill it. SiliconANGLE Media Inc.’s business model is based on the intrinsic value of the content, not advertising. Unlike many online publications, we don’t have a paywall or run banner advertising, because we want to keep our journalism open, without influence or the need to chase traffic.The journalism, reporting and commentary on SiliconANGLE — along with live, unscripted video from our Silicon Valley studio and globe-trotting video teams at theCUBE — take a lot of hard work, time and money. Keeping the quality high requires the support of sponsors who are aligned with our vision of ad-free journalism content.
If you like the reporting, video interviews and other ad-free content here, please take a moment to check out a sample of the video content supported by our sponsors, tweet your support, and keep coming back to SiliconANGLE.