UPDATED 13:56 EDT / JUNE 13 2019

APPS

As it steps up investment in podcasts, Spotify redesigns its service

Spotify Technology SA has spent nearly $400 million this year on acquiring podcast production companies as part of a push to open new revenue streams. In a continuation of the effort, the music streaming giant today redesigned its app to showcase more prominently the new types of content that it’s adding to the service.

The new user experience is becoming available as part of Spotify’s paid Premium subscription. The “My Library” dashboard, where songs were previously jumbled together with all of subscribers’ other content, has been split up into two views: Music and Podcasts. Users can toggle between them with a tap on the navigation bar or a swipe.

The Podcasts section is divided into three tabs. The first, Episodes, allows subscribers to resume podcast episodes they started streaming before and find new content from the creators they follow. Users can add or remove creators through a new Shows section that also doubles as a hub for browsing older content. The third and final tab, aptly called Downloads, provides access to the media that a user has saved to their device.

Spotify is also making it easier to stream music, which continues to be the primary focus of its service. The redesigned app’s new Music view takes the user directly to their saved playlists when selected and organizes the artists they follow in a separate section to streamline navigation. There’s also a new Liked Songs feature that works similarly to Gmail’s email starring mechanism, allowing subscribers to keep their favorite titles in a dedicated list.

Spotify is rolling out the redesign as Apple Inc., its biggest rival in the music streaming market, likewise works to modernize the user experience it provides for subscribers. The iPhone maker is currently in the process of phasing out iTunes in favor of its newer Music, TV and Podcasts apps. Earlier, Apple overhauled the interface of the Podcasts service to help users explore content more easily.

Photo: Spotify

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