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Publisher announcement kills ‘Red Ash’ Kickstarter enthusiasm
Finally proving that nostalgia-pandering Kickstarter Inc. campaigns do not always succeed, Mega Man Legends spiritual successor Red Ash is currently almost $300,000 short of its funding goal with only six hours left in its campaign, but this does not mean an end for the game. Last week, Chinese game publisher Fuze Entertainment Co. Ltd. promised that it would fund development for the Red Ash, and the game’s creators promised backers that the money they donate to the Kickstarter campaign “will go purely towards extra content.”
“We said it before: we have been working very hard behind-the-scenes for RED ASH,” an update to the Red Ash campaign said. “Alongside our Kickstarter campaign, we’ve been in negotiations with hardware makers and development partners, keeping your feedback and comments in mind. We hoped by introducing the world setting, art documents, creators involved, our latest prototype, and more, we could convey the charm of RED ASH. And it seems like that work has paid off with FUZE Entertainment deciding to join your ranks as backers, in a major way!”
The developer added, “The Kickstarter campaign is going 100 percent towards more content! Consider your pledge a contribution to stretch goals from here on out.”
The partnership with Fuze means that the game is guaranteed to release on PC, Xbox One and PlayStation 4. Fuze is also developing its own game console aimed at “bringing back the lost gaming experience to China,” and it seems likely that the investment deal will involve a port of Red Ash to their system.
Despite seemingly getting what they wanted, many backers immediately pulled support for the game, accusing the developer of a bait and switch by taking donations to fund the game but instead putting them toward “extra content.” On Thursday, donations to the campaign dropped by $2,274 according to Gamasutra, presumably as a result of the Fuze partnership made the previous day.
While the original $800,000 goal for Red Ash had been for the game itself and not any extras, it is unclear exactly how the developer will use the donations for the game’s stretch goals, especially if the campaign itself fails to reach its goal.
Images courtesy of Comcept USA, LLC | Kickstarter
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