As companies acclimate to cloud and digitization, more and more are looking for a shortcut to the best practices — not for John Doe’s business, but for their business. Busy managers don’t want to spend all day reading anecdotes about what worked for this company or that company, so they can take a haphazard guess at what would work for them. They’re coming to strategists and consultants looking for ready-made, industry-specific solutions.

All this is just fine with Saideep Raj, global managing director at Accenture, who said his company is rising to meet the challenge. He said these days “companies are saying, ‘Look, I want an industry version of this where you guys have figured this out.'”

Raj told Dave Vellante (@dvellante) and Jeff Frick (@JeffFrick), cohosts of theCUBE, from the SiliconANGLE Media team, that companies making the “maximum value journey” need to take the broad and the narrow to reach the destination. In other words, they first need to adopt the best practices for cloud and digitization in general and then bore down into solutions very specific to their industries.

“That’s the key,” he said. “You’re going to start seeing deeper end-to-end solutions play out.”

Cloud and digital full steam ahead

Raj used terms like “pure play cloud” when talking about Accenture’s deepening involvement in cloud-native IT. He said the company is integrating all of its services into a cloud-centric model.

“For us, it made complete sense that we unify and integrate our practices together under this cloud-first banner,” he said.

He also said he sees most of the hot digitized commodities that companies are after, such as mobile and baked-in analytics, as being inextricably linked to cloud. “Cloud is the enabler for digital change,” he concluded.

Watch the full interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of ServiceNow Knowledge16.

Photo by SiliconANGLE