Kristen Nicole
Latest from Kristen Nicole
Verticals Dominate Mobile Ad Campaigns, Where Location and Social Media Rule
Mobile verticals are really starting to take off, as app downloads soar and mobile platforms offer increasingly integrated ways to access and manage these pieces of mobile software. The December 2010 SMART report from Millennial Media captures this growth as far as mobile advertising is concerned, noting six verticals tripling in growth year-over year. The ...
Super Rewards Brings Virtual Goods System to Android Games, Expects 9 Figure Revenue in 2011
Super Rewards is well known for its in-app montization, taking over social gaming on Facebook’s platform from relatively early on. The company has its sights set on another platform (and sector, for that matter): Android. Launching today, Adknowledge’s Super Rewards program now comes with an Android SDK, making it easier for game developers to integrate ...
Cirtas Sitting Pretty with Another $22.5M in Funding, New CEO
Cirtas is one of those cloud startups with a fairy tale story you don’t tire of hearing. Launched last September with $10 million in funding, the cloud storage company gained early support from investors like Amazon, NEA and Lightspeed Venture Partners. Having a few months to acclimate, Cirtas is ready for round two, with a ...
Tablets, Cloud to Drive Mobile App Development in 2011: Appcelerator Report
Many wonder where the mobile industry is headed—it’s poised for so many directions in software distribution (can we say app-happy?), mobile web access (hello HTML5), and much, much more. So what happens when you combine location, the web and a “pocket PC” into one device? A massive opportunity for growth from industry players like Appcelerator. ...
Pixability’s New Video Grader is the Litmus Test for Online “Commercials”
There are several ways in which services find their way down to the consumer level; the finance industry, for example, is making strides in customer service thanks to personalized mobile apps that provide on-demand access and account management. Video marketing is another service making its way to consumers, making use of the cloud while taking ...
Schmidt Steps Down as Google CEO, Larry Page Takes Over
We expected some interesting news from Google’s earnings report today, but we didn’t quite expect this: Eric Schmidt is stepping down as CEO, with co-founder Larry Page taking his spot. Google says it’s making the changes to “streamline decision making and create clearer lines of responsibility at the top of the company,” though it seems ...
Vchatter Raises Another Angel Round, CEO Will Bunker Discusses Aversion to VCs
vChatter’s been through a lot since the days of “competitor” ChatRoulette’s glory. The video chat app rescued us from the random (and quite frightening) chats on the oddly popular ChatRoulette, rising to prominence thanks to its take on privacy, and a penchant for developing an app that’s easy to use. After a successful Facebook app ...
Citrix VP “Re-Names” CES for the Consumer Enterprise
There’s an interesting relationship between things that occur in the enterprise world, and what gets handed down to the consumer level. I’ve always found it quiet fascinating, like the excitement I felt as a young child at the concept of having all my favorite movies accessible from my television, on-demand. Those tiny glimmers of the ...
Trust Points at Lunch.com Are Better than Yelpers
Lunch.com, the recommendations website that takes a deep look at your compatibility with others’ tastes, is launching a new feature called Trust Points, based on its proprietary Relevance Graph. It takes the source of a recommendation into consideration, heightening the relevance behind it. This builds on a core concept of Lunch’s website, but aims to ...