Kristen Nicole
Latest from Kristen Nicole
Google Cleared for Wifi Snooping in UK, but Security Remains a Huge Issue
The UK may have let Google off the hook for its wifi snooping, but the search engine giant isn’t out of the woods yet. Other European countries still have standing issues with Google’s data collection methods, including the U.S. Some, like the Germans, still wonder why Google was collecting Wi-Fi data from its Street Views ...
Google Ads Gone Local, Helping a Still Over-Hyped Trend
Part of the Google mobile display ad network? You now have an option of making your business localized. This means your pin-pointed business will show up in local mobile ads, giving a reported 8% increase in click-throughs. AdMob discusses the new AdSense features: This new ad format is available on mobile devices with full Internet ...
Microsoft Gains New Corporate Partners for Cloud Computing
Microsoft is holding its annual Financial Analyst Meeting (FAM) today, offering some mid-year insight to its performance and goals for 2010. So far, one of Microsoft’s big announcements is its new cloud computing customers, which include Dow Chemical, Hyatt Hotels & Resorts and the University of Georgia. From the event, “The Microsoft cloud services ecosystem ...
Amazon’s New Kindles Expand eReader Market, Fending Apple’s Influence
Amazon’s revealed two new Kindle devices this week, for $139 and $189. The less expensive version is wi-fi only, but this third generation release of Kindle has brought some new features as well. Storage capacity has been increased to 4GB, new custom options for readers have been added (such as line-spacing), and a WebKit-powered browser–the ...
Targeted Movie Ads to Blacks, Hispanics: Millennial Media’s June SMART Report
Millennial Media has released its SMART report this week, offering some insights to the U.S. mobile marketing economy for the month of June. The SMART report, which stands for the Scorecard for Mobile Advertising Reach and Targeting, breaks down Millennial Media’s network activity across several demographic groups, advertising verticals and methods used. Among the major ...
Google Fonts API Adds Nifty Previewer
A note for web publishers and designers: Google’s launched a new feature for its font directory. A previewer has been added, so you can immediately see how your fonts will display on your website. The previewer acts as a segue for the Google Font API, allowing you to find, test and apply fonts to your ...
Millennial Media Could Grow in Independence with an IPO
Millennial Media, the mobile ad network, has been growing quietly over the past few years, making it to one of the top spots as far as its industry is concerned. With its competitors AdMob and Quatro having been snapped up by Google and Apple to run their mobile ads, Millennial Media is left at the ...
Did Yahoo Japan Hand Over More Power to Google?
Is Yahoo Japan in over its head, now that it’s teamed up with Google? Not hardly, but that hasn’t stopped speculation about long-term motives around the deal. The seemingly unholy alliance was already cleared by Japan’s FTC, though questions are now being raised as to whether or not the Commission should launch a deeper investigation ...
Apple Unveils Safari 5; Adds HTML5 Support, Extension Gallery
Apple has unveiled Safari 5, touting a few upgraded features and a shiny new extension gallery. Bug fixes, a streamlined viewer experience and Bing search are among the primary areas of improvement. Nothing drastically changed from previous Safari renditions, but Apple may be further alienating display marketers with its new Reader. An option to ditch ...
Juniper Networks to Acquire SMobile for $70M, Building Up Juno Pulse
Juniper Networks has announced its plans to acquire SMobile, for $70 million in cash. No word on when the deal is to be finalized. The securities company will utilize SMobile’s software for its Juno Pulse product, extending more client services around tablets and smartphones. Juno Pulse’s software offers connectivity, security and acceleration for smartphones, tablets, ...