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Eyes Don’t Lie: Where Eye-Tracking Meets Market Research

As brands go head to head for consumers dollars and advertising space rates increase, companies are realizing they need to be more strategic with their messaging to reach their target audience. What better way than to ask their potential consumers? However, traditional …

How To Prevent CyberCrime

If you aren’t worried about the threat cybercrime poses to your financial well-being, think again. Cybercrime is a worldwide epidemic affecting thousands of victims every year. It’s no surprise why criminals are so eager to use the Internet for their fraudulent scams …

Social Media: Enterprises, Are You Doing it Wrong?

It’s all too familiar a story. With over 900 million people on Facebook, and with Twitter expected to surpass 250 million in 2012, we all want to “go social.” Brands included; but there’s the rub. The enterprise and large brands are clamoring …

Extending Your People-Centric IT Strategy to Mobile Devices

Enterprise computing is continuously evolving, but the pace of change has accelerated dramatically in the last five years. In this short period of time: Virtual desktops and remote desktop session technologies matured and assumed a more strategic role in office and campus …

Foreign Remittances Go Digital: Celebrating Families

Nothing says family like money and – probably – the quintessential American experience is captured by the immigrant worker who sticks a few dollars in an envelope, glues on an airmail stamp and sends that $5 or $20 off to Mumbai or …

Anirban Banerjee on Five Reasons a Website Gets Blacklisted

Zappos.com, Sony PlayStation Network and Citibank—they’re strange bedfellows. But if you hadn’t guessed, what these three have in common is the scarlet “H” they’ve been slapped with in recent headlines: Hacked. One consequence of a website hack is that it can infect …

Flash Master: Real World Cases for Performance Scale Up and More

Flash memory is taking the data center world by storm and creating disruptive opportunities to challenge the status quo, overcoming the capacity challenges of RAM and the performance challenges of hard disks to enable innovative new architectures. This article discusses several different real-world use …

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