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Mason Pelt

Mason Pelt is a marketing and product development consultant who now assumes the title growth hacker. Mason is  and founder of Push ROI a marketing consultancy that takes a data backed, user experience first approach to drive growth for clients. reach meaningful, sustainable growth. Mason is also a speaker speaker and featured writer talking about marketing, product development and business innovation.

Latest from Mason Pelt

Ashley Madison “the most interesting hack” says John McAfee

NEWS By MASON PELT11 YEARS AGO

The legendary cyber security pioneer with the larger than life persona, John McAfee, just released a video answering the question, “What is the most interesting hack?”. He only waited long enough to give the obligatory disclaimer that “all hacks are terrible affairs,” …

What is growth hacking?

NEWS By MASON PELT11 YEARS AGO

Growth hacking is a term that has recently come into vogue, and the term is causing some confusion. You can't go to a startup event without meeting someone with the title "growth hacker," promising simple tricks to scale your startup. But what …

Is Oracle making Cloud migration easy? | #oow15

NEWS By MASON PELT11 YEARS AGO

Oracle’s Cloud has a focus on integrations to make the Cloud easy. Driving value not just for other Oracle products but for third parties. In marketing you have Salesforce, Marketo, SAP, Adobe, etc., and Oracle comes in and integrates with all those …

IBM bets on Big Data | #IBMinsight

NEWS By MASON PELT11 YEARS AGO

IBM said it was going to make a big bet on something that would change the world. It would seem that the big bet IBM is making is on Big Data analytics. And this year, IBM Watson (IBM’s cognitive technology) has turned into a powerful …

“Let’s Go Crazy” over YouTube Copyrights take-downs

NEWS By MASON PELT11 YEARS AGO

YouTube, LLC and other online video sharing services have long used automated systems to detect and enforce copyright infringement, but last weeks 9th U.S. Circuit Court of Appeals ruling will change the way that automated copyright enforcement takes place. Last week the 9th Circuit ruled to require …

Do police body cameras protect the public?

NEWS By MASON PELT11 YEARS AGO

The Atlantic published recently that the number of cops indicted for murder so far this year is greater than it’s been in the past five previous years combined. Since 2015 is set to be one of the safest years for law enforcement in …

My take on Gmail’s new native ads

NEWS By MASON PELT11 YEARS AGO

Amid the buzz of Google’s new logo last Monday, a lot of people missed Tuesday’s announcement that native Gmail Ads are now available to all advertisers. The option to run these Gmail ads is now available in AdWords as part of a Display Network campaign. This native …

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