Michelle Greer

Latest from Michelle Greer

Consider Your Legal Rights When Using Geolocation

Today, someone on Twitter sent me a DM that he was sad I have had to get a restraining order and therefore do not feel comfortable making any geolocation profiles I have public. This was in response to my many public tweets …

Tom Parish on Social Media: Don’t Forget to … Organize?

NEWS By MICHELLE GREER16 YEARS AGO

I spoke with Tom Parish yesterday about social media strategy and large companies. Be authentic. Check. Be transparent. Check. Be…organized? Wha? The social media strategy guy at the conference didn’t preach that on stage when he was waving his book around. Tom …

REI: A Company with a Timeless Business Model [ROI Nightmare]

NEWS By MICHELLE GREER16 YEARS AGO

“Not everything that can be counted counts, and not everything that counts can be counted.” –Albert Einstein REI is a cool store. From the moment I walk in, I feel the former athlete in me clamoring that I just don’t get outside …

What, If Anything, Did FC’s “Influence Project” Actually Influence?

NEWS By MICHELLE GREER16 YEARS AGO

Technology is cool. I love seeing marketing campaigns like Fast Company’s “Influence Project” use it creatively. What I don’t like seeing is a campaign that takes a cool idea and misses the mark in terms of understanding the fundamentals of human motivation …

Copyleft and Creative Commons Under Renewed Attack from ASCAP

NEWS By MICHELLE GREER16 YEARS AGO

This photo was taken by Trey Ratcliff at stuckincustoms.com and is protected by a Creative Commons license. His stuff is pretty awesome which is why people decide to buy his prints and books, attend his workshops, and buy the stuff he says …

Succeed at Marketing: Close Less Leads [Marketing Math]

NEWS By MICHELLE GREER16 YEARS AGO

Marketing. It’s often considered a spin doctor-ish, slimy profession intended to deceive people into buying something they don’t need. Marketing as it should be done is actually a very noble profession that can improve people’s lives. However, not only is pursuing “anyone …

Evolve or Die: Content Sharing and the TechCrunch/Fortune Debacle

NEWS By MICHELLE GREER16 YEARS AGO

So Fortune released a book entitled The Facebook Effect and asked Michael Arrington from TechCrunch to endorse it. Which he glowingly did because he respected the author. Before asking, the people at Fortune gave Arrington excerpts from the book to use in …

Michelle Greer

Latest from Michelle Greer

Consider Your Legal Rights When Using Geolocation

Tom Parish on Social Media: Don’t Forget to … Organize?

REI: A Company with a Timeless Business Model [ROI Nightmare]

Copyleft and Creative Commons Under Renewed Attack from ASCAP

Succeed at Marketing: Close Less Leads [Marketing Math]

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