Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.

Latest from Paul Gillin

AI SPECIAL REPORT

Trust but verify: Machine learning’s magic masks hidden frailties

The idea sounded good in theory: Rather than giving away full-boat scholarships, colleges could optimize their use of scholarship money to attract students willing to pay most of the tuition costs. So instead of offering a $20,000 scholarship to one needy student, they could divide the same amount into four scholarships of $5,000 each and ...
FEATURE

Orange is the new gold: Telemarketing firm molds inmates into sales stars

Like many telemarketing professionals, Teresa Peterson works a nine-hour day, supporting a team of professionals working phones, building heat maps for her client’s account-based marketing program and staying on top of sales leads until deals are closed. But unlike most telemarketing professionals, at the end of the day Peterson returns home to a bed at ...

Zillow awards $1M to winners of data science contest that drew 3,800 entrants

Closing out a nearly two-year-long data science competition, Zillow Inc. awarded a $1 million prize Wednesday to a loosely federated group of three people who figured out how to beat its home price-estimating benchmark model by 13 percent. Zillow said the techniques will reduce the company’s Zestimate’s current nationwide error rate of 4.5 percent to ...

IBM boosts data scientists with certification and apprenticeship program

IBM Corp. is attempting to give the data science profession a boost by championing a new certification and launching an internal apprenticeship program today that gives young people with no information technology experience a chance to become professional data scientists. The U.S. currently has more than 150,000 unfilled data science jobs, according to last summer’s ...

SAP tops revenue forecast but will cut 4,400 jobs in cloud-driven restructuring

Beating fourth-quarter revenue expectations, software giant SAP SE nonetheless announced its first restructuring in four years as it adjusts its skill base in anticipation of a growing shift to the cloud. SAP said the restructuring will reduce its workforce by about 4,400 employees and result in a charge of between €800 million euros ($913.5 million) ...
SPECIAL REPORT: MANAGING THE MULTICLOUD

Complexity concerns rain on the multicloud parade

Gary Lamb remembers working on one cloud computing migration project so tricky that it was never completed. It’s an object lesson on how the seemingly boundless promise of the cloud can get mired in earthly concerns. The government agency attempting the migration was behind the eight ball from the beginning, according to Lamb, chief technology officer ...

Machine learning anchors AppDynamics’ ‘central nervous system’ monitoring vision

Cisco Systems Inc.’s AppDynamics subsidiary is broadening its monitoring scope and folding machine learning into its technology in a campaign aimed at bringing more automation to complex multicloud environments. The company, which Cisco swooped in to acquire two years ago just hours before AppDynamics’ planned initial public offering, monitors systems from an application perspective, detecting slowdowns ...

MariaDB merges transactional, analytical databases and debuts first managed service

Open-source database provider MariaDB Corp. is combining its transactional and analytical databases into a single unit and launching a managed service supporting public and hybrid cloud deployments. The new MariaDB Platform X3 announced today merges the company’s MariaDB TX and MariaDB AX offerings into one platform that the company said can support nearly limitless scalability on ...

OneLogin snares $100M in late-stage funding for its integrated identity management platform

Cloud identity management vendor OneLogin Inc. today announced a late-stage $100 million venture capital investment round, bringing its total funding to more than $172 million. Chief Executive Brad Brooks (pictured) said he hopes the new Series D round will give the company elbow room to reach cash-flow-positive status while also making acquisitions along the way. ...

Fear of disruption is driving growth in big-data investments

Organizations are upping their investment in big-data and artificial intelligence initiatives, driven by fear of disruption more than a quest for operational efficiency. That’s according to a just-released NewVantage Partners LLC survey of Fortune 1,000 companies, most of which are in the financial services and healthcare industries. The survey, which NewVantage has conducted annually since ...