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R. Danes

R. Danes is a senior writer for theCUBE, SiliconANGLE Media’s mobile livestreaming studio, who is based on the East Coast. Her fondness for old media and longform journalism converges with an interest in new media and digital content trends. Exploring digital disruption in the realm of publications, articles and writing led her to writing articles about digital disruption everywhere. Find R. Danes on Twitter @DanesRd.

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Latest from R. Danes

Marketing’s broken and MarTech can’t fix it alone, says expert

BIG DATA By R. DANES9 YEARS AGO

Savvy businesses can upload customer data, push “power” on glittering new MarTech — the blending of marketing and technology — and watch their conversion rates soar, right? It’s not quite so simple, according to Jay Baer (pictured), president of Convince and Convert LLC. Businesses excited about …

How B2B and B2C commerce mimic each other with IoT data and AI

BIG DATA By R. DANES9 YEARS AGO

Digital disruption in commerce is as old as Amazon.com Inc., but through artificial intelligence and Internet of Things, buyer experience is again transforming in business-to-business and business-to-consumer transactions. “Now it’s completely fathomable to leverage AI to drive more high-end personalization or to …

How Oracle cures its ecosystem partners’ market identity crises

CLOUD By R. DANES9 YEARS AGO

A vast ecosystem can look like many, many roads to revenue, but partners don’t assist each other by offering 1,000 versions of the same thing, according to Doug Kennedy (pictured), vice president of business development and partner strategy at Oracle’s Marketing Cloud Division. “You’ll fail if you’re …

Can AI satisfy spoiled buyers used to the ‘Amazon effect’?

BIG DATA By R. DANES9 YEARS AGO

Retailers and service providers better be ready for their closeups, as digitization is allowing customers to compare and contrast products before making a purchase. “I’d say it’s the era of the empowered customer,” said Des Cahill (pictured), vice president and head CX evangelist at Oracle …

Can Oracle’s agile data strategy cure what ails marketing pros?

BIG DATA By R. DANES9 YEARS AGO

At this week’s Oracle Modern Marketing Experience in Las Vegas, Nevada, speakers and attendees stressed that MarTech — the blending of marketing and technology — cannot significantly improve business without the aid of agile cultural transformation. Peter Burris (@plburris) (pictured, left) and …

Analysts gauge data’s need for speed in marketing analytics

BIG DATA By R. DANES9 YEARS AGO

There are two race tracks in big data — one for data and another for its analytic models’ iterative cycles. Speed is synonymous with cloud-native, but legacy companies with database business like Oracle Corp. might finish first, analysts say. Both breeds of …

Will real-time animation apps spawn a set of indie YouTube cartoonists?

EMERGING TECH By R. DANES9 YEARS AGO

Think animated shows are one form of entertainment that can never be created and viewed simultaneously? Think again, said Victoria Nece (@FakeGreenDress), product manager of motion graphics and visual effects at Adobe Systems Inc. Character Animator is an Adobe application that “allows you …

Can blockchain reform Hollywood’s notorious back-end deal?

EMERGING TECH By R. DANES9 YEARS AGO

The old adage “there’s no back-end in Hollywood” often is borne out in disputes between film professionals over monies owed. Could blockchain’s digital asset ledger bring trust and transparency to these risky transactions? “When you look at making a movie or a …

Artistic collaboration goes 2.0 with real-time cloud computing

CLOUD By R. DANES9 YEARS AGO

Lennon and McCartney; Warhol and Basquiat; F. Scott and Zelda Fitzgerald — history’s filled with famous creative duos, and new technology could create more by knocking down collaborative barriers of time and locality. “You don’t want to be restricted by geography in finding the person you …

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