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Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.

Latest from Paul Gillin

EY targets auto makers with reliability analytics service

NEWS By PAUL GILLIN10 YEARS AGO

Ernst & Young Global Ltd. (EY) has introduced a new service for manufacturers that leverages large volumes of both structured and unstructured data for use in predicting equipment reliability. Built on SAP SE’s HANA database, SAP HANA Vora software, SAP– Predictive Analytics and …

Birst buffs up embedded analytics platform

NEWS By PAUL GILLIN10 YEARS AGO

Enterprise business intelligence vendor Birst, Inc. has enhanced its embedded analytics capabilities with new data integration, visualization and security features. New JavaScript APIs now enable third-party applications to interact with Birst using bi-directional data filters. That means applications can dynamically update based upon …

What to watch for in Cisco earnings

NEWS By PAUL GILLIN10 YEARS AGO

Can Cisco Systems Inc. continue to successfully dodge the bullet? The company is scheduled to announce fiscal third-quarter earnings on Wednesday at 4:30 PM EDT, and investors have been bidding the stock up modestly in advance of the release. Consensus estimates call …

6 steps to successful employee advocacy programs

NEWS By PAUL GILLIN10 YEARS AGO

Employee advocacy may be all the rage, but many companies are unprepared to unleash their people as ambassadors for their brands. Among the reasons: Organizations lack a coherent and inclusive strategy, they don’t have an engaging story to tell and don’t show that …

10 useful social selling tools you’ve (mostly) never heard of

NEWS By PAUL GILLIN10 YEARS AGO

    The first generation of social media monitoring and research tools mostly aggregated streams of content that quickly became noise. The new generation is using machine learning and big data analytics to mine actionable insights from what people are saying. Gabe …

Newly independent Quickbase enhances synch and workflow

NEWS By PAUL GILLIN10 YEARS AGO

QuickBase Inc., a former Intuit Inc. subsidiary that was acquired from the consumer financial applications company by a private equity firm last month, is adding new application and data integration features that improve connections with other apps and enhance business tasks and …

MarkLogic powers up security, integration features in version 9

NEWS By PAUL GILLIN10 YEARS AGO

MarkLogic Corp. is previewing version 9 of its namesake NoSQL database at its MarkLogic World conference in San Francisco this week, touting new data integration, security and manageability capabilities. MarkLogic targets enterprises with government-grade security and high availability features. Entity services in …

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