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Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.


Latest from Paul Gillin

AI analytical agent caps a wave of new and enhanced Snowflake products

Snowflake Inc. today announced the general availability of Snowflake Intelligence, the centerpiece of the company’s latest wave of artificial intelligence-driven products aimed at allowing employees across skill levels to derive insights from enterprise data. Announced in June at Snowflake Summit 2025, Snowflake …

RapidFire AI applies parallelization to speeding RAG workflows

Startup RapidFire AI Inc. today released an open-source software package aimed at simplifying the development of the pipelines that are increasingly central to enterprise artificial intelligence applications. The package, RapidFire AI RAG, extends the company’s “hyperparallel experimentation framework” to allow developers to …

Databricks expands tools for governing and evaluating AI agents

Databricks Inc. today announced a series of updates to its flagship artificial intelligence product, Agent Bricks, aimed at improving governance, accuracy and model flexibility for enterprise AI agents. The announcements, part of its “Week of AI Agents,” include new features in the …

Apptio expands its FinOps tools for cloud cost control

Apptio, the technology cost management firm that IBM Corp. acquired in 2023, today is launching expanded and enhanced software products aimed at helping companies gain greater control over cloud spending amid accelerating investments in artificial intelligence workloads. The release includes Cloudability Governance, …

Cisco launches devices and software aimed at bringing AI to the edge

Cisco Systems Inc. today unveiled a broad set of new products and platform updates designed to bring artificial intelligence to the network edge and modernize how enterprises deploy and secure distributed workloads. The announcements, made at Cisco’s annual Partner Summit, include the …

Thomson Reuters’ playbook is AI everywhere

Thomson Reuters Corp. reported last June that organizations with a visible artificial intelligence strategy are twice as likely to see revenue growth and 3.5 times more likely to experience critical AI benefits than those without one. By its own account, the global …

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